Beyoncé’s limited-edition Heat perfume is best-selling celebrity scent of all timeFashion & Lifestyle
Who runs the world, girls? Well Beyoncé is doing a pretty good job of it at the minute. Not only does Mrs Carter have an amazingly successful music career, sell-out world tour and a collection of top-selling perfumes under her belt, mid tour Beyoncé has released a new scent. To celebrate her Mrs. Carter Show World Tour, Queen Bey has released a limited-edition version of her Heat fragrance, adding a fourth line to her collection of popular perfumes.
Having now completed the North American leg of her tour, the passionate star is always thinking about her fans. “I love my music, I love performing, and most of all, I love and appreciate my fans,” Beyoncé explains. “I created this scent to reflect the power, passion, and playfulness I put into my performances.” The star has bottled the excitement of her show to give her fans “a special remembrance” of the tour.
Well it seems that her fans love it and the popular scent has been named as the best-selling celebrity fragrance of all time worldwide, outselling classic celebrity fragrances including Glow by J.Lo and Lovely by Sarah Jessica Parker.
Find your inner Sasha Fierce with the scent, which carries notes of spicy pink pepper, musky sandalwood and powerful notes of mangosteen. The star says: “When they [fans] walk into a room, I want them to feel like they can leave a lasting impression on everyone they walk past.” The latest Heat scent comes in the line’s bell-shaped bottled but is given a fresh colour way of cool turquoise and golden glass. The new perfume also carries the tagline “introducing a new kind of fire” echoing the idea behind the original Heat fragrance.
Heat: The Mrs. Carter Show World Tour is currently available in the US but will hopefully hit our shores soon!