Rohmir spring/summer 2018 collection catwalk show for LFWLondon Fashion Week SS18
With a grand and rather dramatic announcement that this season would be inspired by Italy, the “quintessence of femininity”, the beaming Italian opera singer appeared at the catwalk entrance and burst into song. And then followed the flurry of glitz, glamour and grandiose that was Swiss fashion house Rohmir’s Spring / Summer 2018 collection.
A parade of sweeping gowns in royal and ice blue, murky floral patterns and silver, the Rohmir silhouette was without question absolutely feminine – peplums emphasised the waist, lace clinged to the body and volumes and volumes of fabric created movement in the skirts of dresses.
The spirit of La Dolce Vita was beautifully articulated through the attitude of the models: they were playful, greeting each other as they passed the catwalk, dancing as they faced the camera pit to strike a pose. Some models came out hand in hand with their mini-mes, who were just as glamorous and only added to the excitement and charm of the show.
Models were adorned in what looked like jewels plucked straight from a chandelier, with even more manifestations of the ornament dangling off of models’ ears. It was sugar and spice and everything nice – floral lace and diamond body chains and ballgown-glamour. Nothing was pared back or understated, no expense was spared – even the makeup was wickedly dramatic and pageant-like – grey smokey eyes, tanned complexions and ultraviolet splashed across the models’ cheekbones.
All the while, the show was accompanied by an Italian opera singer who only elevated the pompously lavish and bourgeois mood of the collection. Wonderfully over-the-top and spectacular, Rohmir captured the grandeur of old Italian film stars and red carpet glamour, not to mention the hearts of the audience in the fun-filled show.
Photos: Huw Jenkins