Amo Ferragamo: The new fragrance from Salvatore Ferragamo

With an elegant yet simply shaped pink glass bottle, Amo Ferragamo’s perfectly packaged new scent looks both feminine and eternally romantic. The Italian“Amo”, translates to “I love”, and this new fragrance is certainly a celebration of passion, lust and living life to the full.

Not only is the perfume gorgeously fresh with prominent notes of Italian bitter, blackcurrant and rosemary, it has an airy, sweet finish with a perfect blend of white vanilla tahitensis absolute, ambrox and sandalwood. It has a complete, well-rounded aroma that feels cleverly unique, as the many components combine to make a scent that is light yet entirely full of character.

With actress and world-renowned super model Suki Waterhouse as the beautiful and playful face of the fragrance, it’s sure to be a hit with fashion and beauty lovers everywhere, as well as Suki’s widely established fan base. The ad sees our leading lady take us on a journey filmed in the stunning hometown of the Maison Salvatore Ferragamo in Florence, in which she shares all of the things she loves about life.

https://www.youtube.com/watch?v=uRYb4UcmxeQ

The visually stunning advertisement comes as no surprise with director and photographer Ellen Von Unwerth behind the lens. As a former model, now specialising in erotic femininity, it’s no wonder she has had such great success bringing this hugely invigorating campaign to life.

Sophie Cook

Amo Ferragamo is exclusive to The Fragrance Shop. For more information and to purchase the perfume visit here.