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How bookies are the big winners at the World Cup

  Friday 18th July 2014

Tournaments around the football world are notoriously hard to predict, meaning that usually the bookies are the biggest winners. Looking at the World Cup, there were plenty of markets that were tipped to be pretty much nailed on winners – such as the host country Brazil winning the whole thing. world cup 2014 photo himanisdas flickrOn some websites they had odds as low as 3/1 to lift the trophy, but after the tournament ending injury to star man, Neymar, and the semi-final suspension of their captain, Thiago Silva, they were embarrassed 7-1 by eventual winners Germany in the penultimate round. Brazil’s South American rivals, Argentina, who were also tipped very strongly at the start of the tournament, fell at the last hurdle as Germany became the first European side to win a World Cup title in the Americas. With the two favourites for the tournament both failing to win, as well as reigning champions Spain, it was a nightmare for punters, many of whom turned their attention from betting to playing online pokies at sites such as

None of the striking favourites managed to pick up the Golden Boot either, with that accolade going to Colombian James Rodriguez who scored six goals and for many people was a relative unknown before the tournament began. Thomas Müller came second with five goals, while Lionel Messi, Neymar and Robin van Persie managed to score four goals each. England weren’t expected to set the tournament alight, but many predicted that they would manage to squeeze themselves out of the group stage. England fans tend to be very patriotic whenever their national side reaches a national tournament, and it’s fair to presume that a few bets will have been placed on England having a decent tournament. The bookies, once again, were the winners on that market with Roy Hodgson’s side, despite showing promise in their first game, failing to win a single match and crashing out of the tournament before the final group fixture had even taken place. Even with the large number of free bet offers that were available to entice punters in, the bookies will still able to make huge profits from the tournament. Just these main markets demonstrate how the bookies, once again, were the real winners at the World Cup.

The editorial unit
Photo: Himanisdas


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