The lipstick effect

During times of recession, when all luxuries have to be crossed off the shopping list, sales of lipsticks soar! Known as the  lipstick effect, there must be some science behind the increased sales. Not that we ever need an excuse to treat ourselves, the feel good factor behind applying a beautiful new shade of colour certainly works wonders for our mood.With a fantastic range of colours available from the new Rouge Edition range from Bourjois, there’s never been a better time than now to invest.

Promising to “take your lips to new heights of fashion” the range of 17 shades, from full glamour red, Rouge jet set to Fuchsia graffiti a statement pink, which could take any outfit from drab to fab in a matter of seconds.

Enriched with orchid blossom extract to offer ten hours of soft, smooth and hydrated lips, full colour coverage and longevity of wear, what more could a lipstick lover ask for?

Even the deepest of shade glides on with minimal effort, the unique formula makes application a pleasure. The half shine finish, gives the effect of a plumper lip, without the dryness of a matte or the stickiness of a gloss, Rouge Edition offers the perfect half way house.

Priced at just £7.99, offering skin care benefits and a high fashion yet wearable palette of colours, the most difficult decision to make will be the choice of shade, the phrase kid in a sweet shop springs to mind!

Lisa Bramley

 For further information on this wonderful range click here.