The Upcoming
  • Culture
    • Art
    • Cinema & Tv
      • Movie reviews
      • Film festivals
      • Shows
    • Food & Drinks
      • News & Features
      • Restaurant & bar reviews
      • Interviews & Recipes
    • Literature
    • Music
      • Live music
    • Theatre
  • Fashion & Lifestyle
    • Accessories
    • Beauty
    • News & Features
    • Shopping & Trends
    • Tips & How-tos
    • Fashion weeks
  • What’s On
    • Art exhibitions
    • Theatre shows
  • Tickets
  • Join us
    • Editorial unit
    • Our writers
    • Join the team
    • Join the mailing list
    • Support us
    • Contact us
  • Interviews
  • Competitions
  • Special events
    • Film festivals
      • Berlin
      • Tribeca
      • Sundance London
      • Cannes
      • Locarno
      • Venice
      • London
      • Toronto
    • Fashion weeks
      • London Fashion Week
      • New York Fashion Week
      • Milan Fashion Week
      • Paris Fashion Week
      • Haute Couture
      • London Fashion Week Men’s
  • Facebook

  • Twitter

  • Instagram

  • YouTube

  • RSS

Fashion & LifestyleNews & Features

H&M collaborates with M.I.A for World Recycle Week

H&M collaborates with M.I.A for World Recycle Week
21 March 2016
Ramnique Thiara
Avatar
Ramnique Thiara
21 March 2016

H&M approach World Recycle Week this year in a somewhat creative and innovative way. Back in 2013, the Swedish retailer created a garment collecting programme. The ideology was simple: clothing banks were to be installed at each store for members of the public to dispense of their old clothing.

In return for the clothing, H&M distributed vouchers to spend in store. No matter what brand, colour or style of clothing, shoppers were able to submit their clothes to be recycled into new and revitalised textile fibre. This year H&M are bringing this solution back, however this time with a twist.

 Mathangi Arulpragasam, who works under the stage name of M.I.A, will be joining H&M to raise awareness of the eco-event, encouraging all to take part. Aside from being a singer and songwriter, M.I.A is also an activist and takes part in an abundance of charitable work, including building a school in Liberia in 2008 and currently undertaking the role of a refugee advocate.

M.I.A will be releasing an exclusive music video at the start of World Recycle Week, which will highlight environmental issues regarding recycling our own garments. Through creation, vibrancy and style, M.I.A and H&M invite us to all be a part of this worldwide event.

Ramnique Thiara

For more information about the H&M project visit here.

Related Itemsfashionh&mm.i.aworld recycle week

More in Fashion & Lifestyle

Mother’s Day 2021: Gift guide

Rebekah Absalom
Read More

Spotlight: Lauren Everet and Soup Kitchen London, striving for food security and social equality

Ezelle Alblas
Read More

15 mistakes newlyweds always make

The editorial unit
Read More

Ways to support Heart Month this February

Rebekah Absalom
Read More

10 romantic dresses for your Valentine’s night in

Sophie Cook
Read More

Five London areas to go for a romantic walk this Valentine’s weekend

Lilly Subbotin
Read More

The best beauty launches to treat yourself to this Valentine’s Day

Alexandra Davis
Read More

Valentine’s Day 2021: Gift guide for her

Rebekah Absalom
Read More

Interior design trends you’ll see everywhere in 2021

Sophie Cook
Read More
Scroll for more
Tap
  • Popular

  • Latest

  • TOP PICKS

  • The Girl and the Spider (Das Mädchen und die Spinne)
    ★★★★★
    Berlinale
  • Celebrate International Women’s Day with a Bombay Sapphire Cocktails & Create masterclass
    Food & Drinks
  • Kings of Leon – When You See Yourself
    ★★★★★
    Album review
  • Limbo
    ★★★★★
    Berlinale
  • Delectible drinks that would make the perfect Mother’s Day gift
    Food & Drinks
  • Killing Escobar
    ★★★★★
    Glasgow
  • “There really hasn’t been a film that deals with a platonic male-female relationship in this way”: Natalie Morales and Mark Duplass discuss Language Lessons
    Berlinale
  • A Brixton Tale
    ★★★★★
    Glasgow
  • Surge
    ★★★★★
    Glasgow
  • The Old Ways
    ★★★★★
    Glasgow
  • Berlinale 2021 winners: The full list
    Berlinale
  • WandaVision
    ★★★★★
    disney
  • Coming 2 America
    ★★★★★
    Movie review
  • Kings of Leon – When You See Yourself
    ★★★★★
    Album review
  • The Dissident
    ★★★★★
    Movie review
The Upcoming
Pages
  • Contact us
  • Join mailing list
  • Join us
  • Our London food map
  • Our writers
  • Support us
  • What, when, why

Copyright © 2011-2020 FL Media

Madonna’s daughter makes modelling debut for Stella McCartney 
Top ten gifts for Easter