Kate Upton to replace Katie Holmes as the face of Bobbi Brown Cosmetics

The American model and actress Kate Upton has just been announced as the latest spokesmodel for the Bobbi Brown beauty company.

Bobbi Brown has worked with countless celebrities; most recently Katie Holmes paired up with the make-up guru creating a gorgeous range of products that include bronzing powder, blush, lip-gloss and foundation. Ms Holmes brought a cool and calm element to the company, so it will be interesting to see how Kate Upton mixes things up as the new face of the label.

Most famous for her hot physique and appearing on the front cover of countless magazines worldwide, the Sports Illustrated model will be taking over from the actress to front their latest campaign.

Chosen because she is “strong, confident and smart”, Kate is sure to breathe new life into the brand and is sure to bring an element of fun to the Bobbi Brown name. The beautiful blonde was once an athlete so knows how to look after herself but she also has a “girl next door” quality which makes her relatable and a perfect role model. With over one million followers on Twitter, Kate is sure to attract a new crowd to the Bobbi Brown make-up label. As a fan of the cosmetics company herself Kate claims she loves how light the Bobbi Brown make-up is – surely we will to.

Both the model and the make- up artist seem excited to work together on this project which makes us excited too! Check out the models, the make-up artists and the company’s Twitter and Instagram to stay updated with this divine duo; more news will be on the way soon.

Emily-Rose Vierke