The Upcoming
  • Culture
    • Art
    • Cinema & Tv
      • Movie reviews
      • Film festivals
      • Shows
    • Food & Drinks
      • News & Features
      • Restaurant & bar reviews
      • Interviews & Recipes
    • Literature
    • Music
      • Live music
    • Theatre
  • Fashion & Lifestyle
    • Accessories
    • Beauty
    • News & Features
    • Shopping & Trends
    • Tips & How-tos
    • Fashion weeks
  • What’s On
    • Art exhibitions
    • Theatre shows
  • Tickets
  • Join us
    • Editorial unit
    • Our writers
    • Join the team
    • Join the mailing list
    • Support us
    • Contact us
  • Interviews
  • Competitions
  • Special events
    • Film festivals
      • Berlin
      • Tribeca
      • Sundance London
      • Cannes
      • Locarno
      • Venice
      • London
      • Toronto
    • Fashion weeks
      • London Fashion Week
      • New York Fashion Week
      • Milan Fashion Week
      • Paris Fashion Week
      • Haute Couture
      • London Fashion Week Men’s
  • Facebook

  • Twitter

  • Instagram

  • YouTube

  • RSS

Fashion & LifestyleNews & Features

Lady Gaga set to launch clothing line for pets

Lady Gaga set to launch clothing line for pets
17 June 2015
Emma Pugh
Avatar
Emma Pugh
17 June 2015

At the end of last month, US music website Billboard exclusively announced Lady Gaga’s latest project away from music: a clothing line for pets, inspired by her own pooch Miss Asia Kinney. “Quality, functional and purposeful” is the ethos guiding the production of the range including clothing, bowls, accessories and toys.

Gaga’s manager Bobby Campbell told Billboard: “This is not just about crazy outfits for dogs, it’s about giving pet parents and pet owners a fun and creative way for protecting their pets, as well as fun clothes to display on Instagram (because Gaga loves doing that).” According to Campbell, the project has been in development for the past six to eight months and is centred on Lady Gaga’s love for her pup. The clothing and accessories line will also be accompanied by an organic food range.

Whilst there’s been no launch date given, the as yet unnamed collection has the support of IMG Licensing and has engaged Cindy Bailey, the former president of Entertainment One’s pop culture and lifestyle licensing division and founder of global pop culture brands SO SO HAPPY and Skelanimals, to head up brand development in collaboration with Gaga and her team.

 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 

 

I get hooked up with the finest in puppy products, so I really have a knack for what’s quality. My vision is to find creative & functional ways for pets and their owners to bond! – @MissAsiaKinney

A post shared by Lady Gaga (@ladygaga) on May 28, 2015 at 12:03pm PDT

“I really have a knack for what’s quality,” Gaga posted on Instagram on 28th May, telling fans: “My vision is to find creative and functional ways for pets and their owners to bond! @MissAsiaKinney”.

Lady Gaga was accompanied by Asia (a gorgeous French bulldog) last year on September’s cover of Harper’s Bazaar and in the accompanying interview, detailed how she makes gifts for and prepares homemade meals for her dog.

In March this year, Asia made her debut on Instagram and in the following days attracted over 15,000 followers, claiming stardom in her own right. In the run-up to the Billboard exclusive, she was photographed in a number of poses wearing a range of outfits and accessories, with captions alluding to the big announcement and posted on Instagram.

Emma Pugh

Related Itemslady gagamiss asia kinneypet clothing

More in Fashion & Lifestyle

Five fashionable dresses perfect for days in the park

The editorial unit
Read More

Six fashion trends worth investing in this spring

Alexandra Davis
Read More

Seven spring home decor ideas to brighten up your space

Sophie Cook
Read More

Mother’s Day 2021: Gift guide

Rebekah Absalom
Read More

15 mistakes newlyweds always make

The editorial unit
Read More

Ways to support Heart Month this February

Rebekah Absalom
Read More

10 romantic dresses for your Valentine’s night in

Sophie Cook
Read More

Five London areas to go for a romantic walk this Valentine’s weekend

Lilly Subbotin
Read More

The best beauty launches to treat yourself to this Valentine’s Day

Alexandra Davis
Read More
Scroll for more
Tap
  • Popular

  • Latest

  • TOP PICKS

  • Cruise – Online
    ★★★★★
    Theatre
  • London’s Michelin-starred restaurants open al fresco right now – and all those re-opening in May
    Food & Drinks
  • Birdy at Wilton’s Music Hall Online
    ★★★★★
    Live music
  • Portal
    ★★★★★
    Movie review
  • A Splinter of Ice at Cheltenham Everyman Theatre Online
    ★★★★★
    Theatre
  • The Motherhood Project: An interview with creator and curator Katherine Kotz
    Theatre
  • The Mitchells vs the Machines
    ★★★★★
    Movie review
  • Shadow and Bone
    ★★★★★
    netflix
  • Arlo the Alligator Boy
    ★★★★★
    Movie review
  • Digital signage: A new trend in communication
    Tech & Sport
  • Arlo the Alligator Boy
    ★★★★★
    Movie review
  • London’s Michelin-starred restaurants open al fresco right now – and all those re-opening in May
    Food & Drinks
  • Live from the Barbican: Moses Boyd
    ★★★★★
    Live music
  • The Secret Connection – Online
    ★★★★★
    Theatre
  • London Grammar – Californian Soil
    ★★★★★
    Album review
The Upcoming
Pages
  • Contact us
  • Join mailing list
  • Join us
  • Our London food map
  • Our writers
  • Support us
  • What, when, why

Copyright © 2011-2020 FL Media

It’s all change at John Galliano
Top ten: Summer dresses