Noon by Noor catwalk show report S/S 2016 for NYFW

Attracting New York-based, achingly cool It-girls Alexa Chung and DJ Leigh Luzark to their show, Noon by Noor launched their assault on Spring/Summer by presenting a nouveau luxury sportswear sensibility to New York fashion week for the new season. Eagerly looking on from the front row, it was Alexa’s own style which was reflected on the catwalk with a relaxed and sporty take on glamour, shown in the preppy American silhouette, for both day and evening wear looks. 

The show began with a feminine yet oversized classic American baseball jacket, a monochromatic, geometric natural leaf print on both sleeves and shorts next to the black cuffs and body of the jacket, set against a beautiful chiffon and lace shirt. This look echoes the increasingly refined yet understated style, a design signature for which the co-founders and cousins Shaika Noor Al Khalifa and Shaika Haya Al Khalifa are becoming increasingly well known.

This masculine edge was exemplified through the relaxed tailoring and brogues worn by all of the models, an interesting and stylish way to juxtapose the feminine colour palette in soft lavenders, pale aquas and light foiled golds set against electric blues and bright oranges. However it was Noon by Noor’s continual return to Spring’s key monochromatic trend with black and white which is sure to be one of their most widely translated trends.

Since their first New York show in 2012, the Bahranian duo have been bringing a touch of Eastern allure to Western silhouettes, and this is reflected most prominently in their evening dresses. The dropped waistlines and large circular hems on Eastern-chic style flared culottes, jumpsuits and skirts, dazzled in sumptuous duchess satins, tulles and chiffons. The duo certainly made their mark on New York fashion week and with A-list fans such as Alexa Chung already coveting their relaxed take on glamour, they can only expect to increase their ever-widenig fan base both in America and internationally.

Victoria Geaney
Photos: Marcelo Soubhia (except 1 by Max Lakner)