Fashion weeks London Fashion Week Men’s London Fashion Week Men’s SS18

Harrys of London spring/summer 2018 collection presentation for LFWM

Harrys of London spring/summer 2018 collection presentation | LFWM

9^th June 2017

Joanna Taylor

Shot by Filippo L'Astorina

Joanna Taylor Shot by Filippo L'Astorina

9 June 2017

How many times can you reinvent a classic? Just when it’s beginning to feel like we’ve seen every variety of formal footwear, Harrys of London showcases yet another jaw-dropping collection.

Speaking of the SS18 collections, CEO Steven Newey told press “We playfully injected a boost of colour into all our footwear ranges, either on the upper or the sole of each piece. Each style projects their own identity allowing the Harrys man to pick and choose the perfect pair for that specific mood. This season the shoes become a tool for self-expression, for the modern and confident man.”

Displayed on a Tokyo river, the London Eye and inside an aircraft cabin, each of the Contemporary London, Sneakers, Casual and capsule Made to Fly and London ranges are very different. Business formal shoes are updated in navy and pale green, and have the new 3D Technogel sole, whilst the Richard derby is modernised with eye-catching blue and orange soles. Slip-on and lace-up sneakers are adorned with the Sakura cherry blossom print, and the Casual range is transformed by seven new pastel shades, including millennial pink and sky blue.

The jewel of Harry’s crown this season has to be the Made to Fly capsule collection, a signpost telling us that athleisure for travel is well and truly over. Now, it’s all about being timeless and comfortable. Speaking of the metal-free moccasins, smart trainers, and matching accessories, Newey says: “Made to Fly has been conceived for the international travelling Man… Either with footwear devoid of any metal components, or with accessories which are functional, compact and lightweight, featuring the Harry’s of London design, playfulness and quality.”