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Fashion & LifestyleNews & Features

Amazon has launched its own fashion line

Amazon has launched its own fashion line
13 September 2017
Jordan Ellen Wood
Avatar
Jordan Ellen Wood
13 September 2017

We have great news for all the Amazon Prime lovers: the company has just launched its own fashion line. They now boast a 500-piece collection for women as well as a 200-piece choice of togs for men.

Keeping up with the latest catwalk trends, shoppers will see themselves in love with many of the products, including kitten heels costing £48 and a staple trench coat for £60. A little more costly than you thought? They also sell slogan tees for a tenner! Yes, you heard that right. Prime customers can also get next-day delivery, so Amazon is set to become a firm rival for online fashion retailer Asos.

An eye roll here and there was certainly expected when this news broke, but since the company released an eye-catching advertising campaign, we have been majorly exciting for the big release.

The vice president of Amazon’s own label, and former Marks & Spencers head of womenswear, is making sure to keep ahead of competitors with the best products.

Jordan Ellen Wood

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