Canoe Inc A/W 2014 press day
No matter what your style is, Canoe have got it covered. They showcased huge sports and lifestyle company 47 brand (who today are proud licensed partners of Major League Baseball, the National Football League, the National Hockey League and the National Basketball Association), incredible prints on shoes by Flossy that create an awesome pop for any outfit and for a fantastic price, and Oakley have brought out some spectacular spectacles to shade us from the winter sun and help make the keen skier look catwalk-ready and highly advanced with their leading technology creations called Prizm. Canoe Inc also brought out the brilliance in trainer form from the giants Puma, and of course they are all up-to-date with the season, making them highly weather resistant.
As well as these tremendous brands, they also exhibited other big labels like the famous Box Park, located in hip Shoreditch, using old containers for a pop-up mall that will fulfill the needs of any fashionista. Footwear specialists Columbia have brought out some great winter boots and iconic brand Goodyear have teamed with Pull and Bear to create a fabulous apparel collection using new techniques and stylish vintage finishes. They have established their own distinct fit, feel and finish that offer a perfect counterpoint to the brand’s pioneering technical product.
Canoe clearly has a good eye for what’s on trend and have spectacularly showed off what we will be wearing in a few months.
Photos: Erol Birsen