A guide to finding the perfect party venue
Is your event’s calendar painted with events as complex as an end-of-year party for a company, an extravagant celebrity awards afterparty, a wedding reception, a commemoration of life, or a special 50th anniversary for your parents? Finding the perfect venue is critical for your business reputation. Getting this done is effortless and convenient when using VenueFinder. They offer a variety of fantastic venue options in the UK that align with your specifications, expectations, and budget.
Whether you are vastly accustomed to event planning or just starting out, here is a guide to securing the best location and closing more deals.
Each client is unique
No two clients with similar events can ever be the same. Each client set their preference, and the audience they are entertaining also varies. It is, therefore, essential to understand your customers’ need beforehand to allow you to align their expectations to your goals. For a wedding reception, some could be entirely at ease in the warm ambience and intimacy of an enclosed space. Others would instead embrace the freedom and uncertainties of the outdoors. This means that what turned out as a massive success for your first client may not necessarily tickle the fancy of your next assignment. Always offer venue alternatives if you think that the weather may not sustain such kind of a party.
Use your existing data
If you do not have a sub-standard reputation, most of your clients will likely hire you again or make referrals. When you have been assigned the same type of party with similar requirements, always go back to your database. Look for feedback from attendees and utilise this to inform your decisions. If the tally shows that most of them approved of the venue, then your options for venues are trimmed down. If the rates are disapproving, checking for places online is a great alternative. For example, if you are in the UK, include your preferred location in your search phrase such as, “party venues Liverpool” to get a list of the party facilities in that area. In cases where you did not capture customer feedback, it is professional to reach out and candidly ask for their opinion.
Always aim to strike a balance between the perfect venue and location accessibility. Unless everyone in your guest list can arrive by helicopter, don’t pick a location that will be difficult to access. Accessing the event should be prime, and you can achieve this by sending all confirmed attendees a pre-event video. This should capture how they can quickly and safely get to the party and how they can easily navigate while onsite. Mention any landmarks that are popular in that area to help in their search.
Any venue will always remain a space if its outlines are not utilised effectively. Get ideas on how you can elaborately customise your site to fulfil the end goal. Trigger different moods by the lighting you intend to use for various sections of your location. For example, use pin spot lighting if you want to focus the attention of your audience to a particular presentation. All the above will ultimately go a long way at actualising your events management ambitions.
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