How to make a business premises look its best

6^th January 2022

The editorial unit

The editorial unit

6 January 2022

For businesses with physical buildings, making a good impression is probably among the top priorities. Having an appealing business front can make the difference between attracting customers and being overlooked.

Here are some tips to help make a business look its best so that it will be more likely to attract the desired customers.

Consider a metal roof

Few things make a business look more outdated and less put together than an old, deteriorating shingle roof. By contrast, a high-quality metal roof installed by local metal roof installers will make a great impression and attract the right kind of attention.

Depending on how it is installed, a metal roof can look chic and modern or clean and classic. It can work well for a wide range of businesses, no matter what kind of impression they’re trying to make. As an added advantage, metal roofs last longer and stand up better to the weather than shingle roofs.

Pay attention to landscaping

Too often, businesses put plants and landscaping among their last priorities in the daily maintenance of their premises. They may pay good money to have landscaping installed when the business is first built, but as the years go by it can be easy to forget about that overgrown hedge, neglected flower bed or tree in need of a prune.

There’s a good bet that potential customers will notice these aspects of landscaping. Neglected landscaping can make a very bad impression on clients. Not only does it look bad, but it shows a lack of care and a tendency towards oversight, which they may assume will extend to how business will be conducted as well.

Don’t be afraid to have fun

Increasingly, customers want to work with a business that has a personality. As making the most of local companies becomes popular as a response to the rise of chains and franchises, it becomes even more important to many potential customers to choose a business that feels like it fits into their town and is owned by people who live in their area.

Therefore, having some fun with the premises’ appearance can be a powerful way to attract customers and make people who approach the business think highly of it. It’s worth considering having a local artist paint a mural or some fun graffiti on the exterior walls; colours for the logo could represent the local sports team. It’s a great idea to collect something that represents the area and make it a fun display in the entrance area.

Attract more customers with a new look

It can be easy to overlook a business’s appearance in the busy day-to-day work of maintaining a company. However, making it look its best makes it much more likely that customers will be attracted  and revenue will increase.

The editorial unit