Covent Garden’s Floozie Cookies unveils global summer dessert collection inspired by founder’s travels
London-based Floozie Cookies will run a 24-part international dessert collection across its Covent Garden store and online platform from 1st June to 6th September, with flavours drawn from founder Kimberly Lin’s travels through 24 countries.
The Around the World in 80 Days range comprises 18 cookies, four drinks and two snack products, each inspired by a different country. Three new cookies will be introduced every fortnight throughout the summer, while the drinks and snacks will be available across the duration of the campaign. Products will be sold at Floozie’s shop at 8 James Street and dispatched nationwide via the website.
The collection has been devised by Floozie founder Kimberly Lin, a former head pastry chef at Claridge’s, and is based on memories from her travels since leaving Victoria, British Columbia, on a working holiday visa in 2005. Lin has since trained in culinary arts, baking and pastry, holding senior pastry positions at The Savoy, Claridge’s, Corinthia and Dominique Ansel Bakery in London. She joined TGP International in 2017 before founding Floozie, which opened its first pop-up in Covent Garden in December 2020 and shifted to nationwide delivery within weeks as a further lockdown was introduced.
Rather than reproducing traditional recipes, each cookie draws on specific memories from Lin’s time in each country. The Japan Cookie, a miso dulce marshmallow, references the tins of vending machine milk tea she relied on during cold winter commutes while homesick and unable to speak the language. The Mozambique Cookie, made with brown butter and guava jam, recalls a month spent surfing and eating butter cookies on the beach. The Denmark Cookie is inspired by a flødebolle – a chocolate-covered marshmallow – that Lin ate at a corner bakery during a 2013 trip that included a meal at Noma.
The drinks line-up includes a Kalamansi Passionfruit Lemonade representing Vietnam, an Iced Barraquito from Spain, a Hibiscus Ginger drink from St Kitts, and a Rhubarb and Custard Milkshake representing the United Kingdom. Snack products inspired by Sri Lanka (a noodle snack mix) and Cambodia (a mango coconut DAB cereal) will also feature.
“I’ve never thought of these as travel memories,” Lin said. “They’re ingredient memories. Every country taught me something about flavour that I couldn’t have learned in a kitchen. This campaign is my attempt to give people a taste of what I actually found there,”
The full list of countries includes Japan, Costa Rica, Mozambique, Italy, India, France, Poland, Canada, New Zealand, Türkiye, UAE, Thailand, Denmark, Saudi Arabia, Singapore, the Netherlands, Greece, South Africa, Cambodia, Vietnam, St Kitts and Nevis, Spain, Sri Lanka and the United Kingdom. The final cookie slot will be decided by a public vote.
Food Desk
Photo: Steven Joyce
For further information and orders, visit Floozie’s website here.
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