Is this the end for breast enlargement in Britain?Feature of the week
It looks like the silicone trend is officially over.
Once it was Pamela Anderson and Katie Price who influenced women in the UK when it came to breast size with their championing of oversized breast enlargements. But now the Jennifers, Anniston and Lawrence respectively, lead the way in embodying the more natural outline that is busy catching the eye on the red carpet in the run-up to the Baftas and the Oscars.
And the influence of this natural breast trend on UK women is increasingly clear. The number one law firm in this area, Cosmetic Surgery Solicitors, brought to our attention figures recently released by the British Association of Aesthetic Plastic Surgery (BAAPS). According to BAAPS, there was a major decline in the popularity of breast augmentation in the UK last year.
The end for breast enlargements?
For women who have had breast implant surgery performed in the UK, the silhouette they want to emulate is that of Kate Hudson or of Sienna Miller: a more natural look, a more sophisticated kind of beauty. The stats from BAAPS, an organisation representing the majority of private cosmetic surgeons in private health, shows clearly that there is an overall decline in cosmetic surgery, decreasing in 2014 by almost 10 per cent and breast enlargements are down by a quarter.
Much of this slump can be explained by women avoiding breast augmentations altogether. While breast enlargements are still by far the most popular cosmetic operation in the UK, their popularity among women has deflated by a huge 25 per cent.
Cosmetic surgeons attribute this partly to the PIP breast implant scandal where some silicone breast implants were unfit for use in cosmetic operations. Women are now more cautious when evaluating cosmetic surgery. In fact, some women are now going the opposite direction with breast reductions bucking the overall trend of the figures by actually increasing in popularity last year.
But it’s not just caution that is driving these cosmetic surgery trends. Cosmetic surgeons are reporting that patients increasingly desire understated enhancements when opting for cosmetic surgery and non-surgical procedures. This attitude has been characterised as “tweaked, not tucked”.
Certainly, more subtle anti-ageing surgery like dermal fillers and eyelid surgery remain popular while more obvious and pronounced cosmetic changes such as nose jobs and tummy tucks have fallen in popularity, dropping by 20 per cent over the last 12 months.
All in all, it would seem that cosmetic surgery has lost some of its lustre among British women and more limited beauty surgeries are replacing the more obvious charms of glamour model style boob jobs.
Thanks to Cosmetic Surgery Solicitors for the statistics. If you want to find out more about what to do if your cosmetic surgery has gone wrong, visit their website at www.cosmeticsurgerysolicitors.co.uk or call on 0808 256 9318.
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Photo: Phalinn Ooi