New Chic and Geek brand at High Street Fashion Week
Chic and Geek is a new and exciting brand to keep an eye out for.
The brand was founded by Stephanie Gregory and is located in Kent. Stephanie has always had a passion for fashion and customisation. She is responsible for everything that goes with the Chic and Geek brand. From the collection and customisation, to the shooting and editing of the models that she herself casts, to the marketing and production.
Designs are created from scratch, as well as modifying already existing clothes and accessories, where Stephanie adds her unique touch, to make them more stylish and wearable.
Stephanie began trading back in January on ASOS Marketplace and then pursued her own website that is now up and running. This young designer emphasises that her brand is accessible for women of all ages and income. All that they have in common is that they are looking for something unique with a sense of style.
Stephanie will be showcasing her new collection, which is perfect for the festival season, at High Street Fashion Week, starting this weekend. Look out for geometric prints, headbands and customised shorts, perfect for the summer!
Leyla Mai Nguyen
Photos: Charlotte Hodges
Visit the website here.
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