Patrick Grant designs for Debenhams

British fashion designer Patrick Grant has designed a menswear line for Debenhams which will be launching in September, ready to buy online and in all stores for winter 2013.

The Savile Row tailor has a strong fashion CV, being the majority shareholder for Norton & Sons as well as their subsidiary ready-to-wear company E. Tautz & Sons. He is also a judge on the BBC 2 show The Great British Sewing Bee and a blogger for GQ.com.

Now for 2013, Grant has partnered up with Debenhams to create a 70-piece male clothing line which includes both formal and casual wear, and will appeal to both the young and older generation.

Debenhams has paired up with several male fashion designers in the past including Henry Holland, Jasper Conran and Jeff Banks, and now Patrick Grant will be following in their stylish footsteps to generate a fashion line which appeals to all.

The prices will range from £14 to £299, and with this we can expect a high quality collection and as with the majority of Debenhams’ clothes a great price for what you will receive.

Grant’s pieces will fall under the title of Hammond & Co and will therefore see the resurrection of the Hammond & Co tailoring label – a prestigious tailoring company which was at its peak in 1776 and much loved by the men of the Royal Family.

Having made his way onto many best dressed lists as well as being the winner of menswear designer section at the British Fashion Awards 2010, Patrick Grant is most certainly a great addition to the Debenhams team and it’ll be exciting to see what he brings to the table come September.

Emily-Rose Vierke

 Visit Debenhams here.