Who isn’t in LOVE with fashion?
LOVE is a label that has become increasingly popular over the past couple of months. Originally starting out in our oh-so-favourite high-street store, Topshop, where the label sells as a concession, LOVE has now grown to 45 stands in different Topshops across the country. Instant fashion is all any girl needs when buying an item in a shop; and that’s exactly what LOVE gives us.
Having such a focus on fast fashion, the LOVE range features dresses, tops, knitwear and playsuits, that are all suitable for any occasion and any shape. Vibrant colours and prints run through the collection, making all pieces perfect for your wardrobe this summer. Taking inspiration from the latest trends is what makes LOVE current, so you know you’ll always be in the fashion loop when buying from their collection.
LOVE’s website, here, launched in summer 2009 and, since then, the label has blossomed with success. Delivering their product all over the globe, LOVE’s online debut has ensured that celebrities including Fearne Cotton, The Saturdays and Alexandra Burke have been spotted wearing their delightful pieces. They also have their items featured on a weekly basis in magazines such as LOOK and More, demonstrating how adored this label really is.
In order to keep the look refreshed, LOVE ensure they have new products each week in order to keep us lot happy. With each design only having a set number made, each piece is special and will ensure you don’t see every other girl in it.
Our favourite lines for this week have to be the pink mesh maxi skirt for £38, the peach pleated maxi skirt with built-in lace vest top for a bargain £44 and the black chiffon cross-bust maxi for £46. 
The future is bright at LOVE and there are hints at collaborations in upcoming months. Until then, however, show your wardrobe how much you LOVE it this summer. You can find LOVE online at their website as well as ASOS and Topshop.
Kellie Griffiths
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