Pop out in the city with Neon Surf by Maison Scotch

2^nd July 2013

Bethan Williams

Bethan Williams

2 July 2013

A new tropical-themed collection has stemmed from Maison Scotch in a new collection titled Neon Surf. Embodying the season and showcasing exciting city looks and clashing bright colours, this new collection is something we can’t get enough of.

Modelled by the gorgeous Abby Brothers, images show as she prances around New York City in this great new collection. Photography credit goes to Benny Home, who managed to capture the essence of both the city and surf life, rolled into one.

The collection itself consists of cable-knit sweaters, ripped shirts and shorts. Originally inspired by bohemian lifestyle, the garments are an array of floral prints, neon palm trees and denim, with a bit of dip-dye thrown in there for good measure. The perfect recipe for a successful S/S13 campaign.

One of our favourites from the collection is this all-in-one jumpsuit. We love the almost slouchy fit, but still flattering shape and its bright shade and animal print. We would love nothing more than to skate around the city, like Abby demonstrates in the pic. If only we could pull off a blue trucker cap too!

Bethan Williams

To view the rest of the collection, or check out the dreamy video showcasing the campaign then head over to the Scotch & Soda website here.