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How David Bowie influenced the fashion industry

How David Bowie influenced the fashion industry

On 10th January, two days after his 69th birthday and the release of his final album Blackstar, David Bowie passed away. Though he has left this world, it will be a long time before we stop feeling his influence on music, popular culture and, yes, even fashion. Bowie was a master of disguise – not to mention gender fluidity. Take a look below at two of his most famous alter egos and how they influenced fashion. 

Ziggy Stardust 

Ziggy Stardust came to life on Bowie’s fifth studio album. The story of Ziggy portrays an alien rock star who comes to earth with a message of peace and love. He is the epitome of the 70s glam rocker. Everything about Ziggy Stardust screams fashion and we are still seeing this style today: the jumpsuits, the colours and, especially, the androgyny. Bowie embodies the androgyny that is loved in high fashion, with his high cheekbones and fine features, combined with a strong jaw line.

The Thin White Duke 

His next alter ego was born in America but had all the bearings of a British Aristocrat – The Thin White Duke. The Duke’s wardrobe was simple and sophisticated in stylish black and white. His physical appearance was increasingly emaciated due to his heavy drug use. The look inspired fashion designer Keanan Duffty and could easily be worn today.

Numerous fashion designers have been inspired by Bowie, from Givenchy to Gaultier, and he continues to inspire the fashion world. You only need to look at Kate Moss on the cover of Vogue in 2003 and 2012, to watch a Lady Gaga performance or to consider Marina Diamandis’ alter ego Electra Heart to appreciate the continuous hold Bowie has on popular culture.

Sally Wijers
Photo: Kimberley Archer

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