No.3 London Dry Gin unveils Martini-themed afternoon tea bus tour for one night only in May 2026

No.3 London Dry Gin will run a one-night-only Martinini-themed bus tour through central London on 14^th May 2026, combining a curated cocktail menu with a British afternoon tea spread. Branded the No.3 Gin Afternoon-Tini Tour, the event forms part of the distiller’s wider Martinini Mastered campaign and is aimed at spirits enthusiasts looking for an alternative to a traditional bar setting.

The evening will begin at Berry Bros. & Rudd on St James’s Street, the historic home of No.3 London Dry Gin, where guests will be served a Long Martini Spritz – a variation on the brand’s Perfect Martini. From there, attendees will board The No.3 Martini Bus for a tour passing several of London’s well-known landmarks.

During the journey, guests will be served three tea-inspired Mini Martinis, each paired with elements of an afternoon tea menu. The host for the evening will be Alicia Stark, Global Brand Ambassador for No.3 London Dry Gin, who will act as “Martini Conductor” and provide commentary on the history and preparation of the cocktail. The tour will conclude at a bar in Mayfair, where a final full-sized Martini will be served.

Commenting on the event, Stark said: “The Martini is the world’s most iconic cocktail but it’s also one of the most personal. With the Afternoon-Tini Tour, we wanted to take it out of the bar and into the city – adding excitement and theatre, showing the playfulness and versatility of this classic in an unexpected setting.”

No.3 London Dry Gin is stocked by Berry Bros. & Rudd and other fine wine retailers. The brand received organic certification in September 2025, covering its production, distillation and bottling processes, although the recipe itself remained unchanged. The gin has previously been named World’s Best Gin at the International Spirits Challenge on four occasions – in 2012, 2013, 2015 and 2019 – and was awarded Supreme Champion Spirit at the same competition in 2019. More recently, it received a Platinum Medal at the 2025 San Francisco World Spirits Competition.

Food Desk

Guests will meet at Berry Bros. & Rudd from 7.30pm for a 7.45pm departure, with the experience scheduled to end at approximately 8.45pm. Attendees may remain at the Mayfair venue afterwards. Tickets are priced at £85 per person and are available via the Berry Bros. & Rudd website here.