Jenki is giving away 500 blueberry pie matcha lattes across London to mark cookbook launch

London-based matcha brand Jenki is giving away more than 500 Blueberry Pie Matcha Lattes across its six London bars, starting on Thursday 30^th April and finishing at the end of the day on Saturday 2^nd May, in a promotion tied to the release of its first recipe book, Matcha at Home. The free drinks will be available on a first come, first served basis, with each location distributing 30 lattes per day over the three-day period.

The Blueberry Pie Matcha Latte is a limited edition recipe drawn directly from the pages of the new book. According to the brand, the giveaway is intended to introduce customers to recipes featured in Matcha at Home, the company’s debut foray into publishing.

The participating venues include Jenki’s bars in Spitalfields, Covent Garden, Canary Wharf, Battersea Power Station, Borough Market and Selfridges. Customers visiting the Selfridges location will also be able to see the brand’s recently redesigned matcha bar, which has been refurbished as part of ongoing development at the department store.

Matcha, a finely ground green tea powder traditionally associated with Japanese tea ceremonies, has grown in popularity across the UK in recent years, particularly in London, where dedicated matcha bars and cafés have proliferated. Jenki has established itself as one of the more visible purveyors in the expanding market, opening multiple central London locations over the past few years.

The publication of Matcha at Home reflects a broader trend of beverage brands moving into recipe books and home-preparation guides, as consumers increasingly look to recreate bar and café-style drinks at home. The book contains a range of matcha-based recipes covering both drinks and food.

Customers wishing to take advantage of the offer are advised to arrive early!

Food Desk

Jenki’s Blueberry Pie Matcha giveaway takes place from 30^th April until 2^nd May 2026 at all Jenki locations across London. For further information, visit the brand’s Instagram here.